We minimise the environmental impact of our packaging following the 3R Rule – Reduce, Recover & Re-Use. This approach made a significant difference in our use of primary packaging material and our environmental impact.
In November 2014, Coca-Cola HBC introduced lighter bottles with shorter necks, as well as new bottle caps. This innovation helped us reduce the average bottle weight by approx. 10%.
Other measures undertaken by us to reduce the size of our packaging include:
- Reducing the amount of shrink wrap applied around each pallet; reducing the weight of the plastic used to wrap each crate.
- Removing cardboard pads from packaging used in end products.
We gradually reduce the amount of waste we produce, thanks to:
- Introducing lighter bottles with shorter necks. This way, the weight of the bottles has been reduced by approx. 10%.
- Optimising secondary packaging material (using shrink foil and stretch foil).
- Removing cardboard spacers from our pallets.
